Hi, my name is Irene, 23 years old. I was born and raised in Jakarta, Indonesia. Upon graduating high school, I went to Singapore for my Bachelor's Degree in Visual Communication and got myself a job as a graphic designer at a local design agency in Singapore for two and a half years. I'm currently trying to make it in Academy of Art University, San Francisco, as a web design student.
Making stuff is my passion. I've been making stuff since I know how to use a computer. I get emotional over a lot of stuff, mainly typography and television. I drink coffee like a lunatic. I can't draw and I loathe my right hand for that. I'd once considered making a career change in becoming a professional photographer and failed miserably. Since then I've decided to just stick on making stuff with my computer. I look forward to an awesome grad-school experience with Academy of Art in the next two years!
WORDLE
FAVORITE TED TALK
20 QUESTIONS
01. How do I become the next Marissa Mayer? 02. Why do we have too few women leaders especially in tech industries? 03. Where can I find a good copywriter online and collaborate on projects? 04. How can I use technology to change people’s lives? 05. How can I celebrate and showcase human kindness? 06. How can I use technology to connect people with similar problems / life issues? 07. What types of website do people go on a daily basis? 08. How can I create a website that people will want to go on a daily basis? 09. How can I use technology to help the school bullies? 10. How can I use technology to help the introverts avoid exhausting social interactions? 11. How can I use technology to remind people that the world is a beautiful place to live in? 12. Why aren’t there more people on Tumblr? 13. What is the definition of a nerd? 14. Are nerds still considered as social outcast? 15. Can one live without the internet these days? 16. Does having access to the internet affects one’s happiness? 17. How can I spend my time in a way that feels significant but has no heavy consequences? 18. How often do you forget stuff? 19. What does it take to become internet famous? 20. Is crowdfunding the future of creative industries?
INFOGRAPHIC
THESIS ABSTRACT
At the beginning of every year, we see ourselves jotting down New Year’s resolutions with list of things that will make us be a better person; but how much of it are we really doing? We all say we want to improve our lives but we’re not really doing anything, aren’t we? Commitment can be hard for a lot people.. that’s why we start small; we start challenging ourselves seven-days at a time. The idea behind this project is to create a web platform that provides 7-days-challenges that will make impact in people’s lives even in the smallest possible ways. For Seven Days will help people to trigger and discover experiences that make the world a little better, one action at a time. The challenge doesn’t have to be a life-changing one like, learn how to speak French in seven days; it can be as simple as unplugging yourself from Facebook for seven days or call your parents everyday for seven days. We will be surprised by how little things like these matter in our lives.
Initially, we will provide a list of challenges, which each will fall into different categories, to set up the ‘tone’ of how our site is going to be (note: we won’t support any unhealthy weight-loss challenges - this is not the site to go to if you want to lose weight!). Advanced users will then have the privilege to start their own challenges (which, of course, will be monitored by our staff to prevent any negative challenges that won’t fit the vision of our site). These challenges are going to be simple - they have to fit into one sentence, for example:
To enhance better interaction within users and to increase their loyalties (repeat visits), we’re going to apply a couple of gamification techniques:
Users will each be assigned to a badge; they’ll start with Basic > Intermediate > Advanced. Each badge (level) will have different privileges.
Points will be earned every time a user take a challenge, share their challenge on social media sites, post their stories and photos onto the challenge page.
There will be a leaderboards within your circle - rank will be based on users’ points.
For Seven Days will start as a web application built on a responsive backbone so that users can easily operate our sites on their smartphones and tablets.
STATEMENT OF INTEREST
I have always wanted to use my creativity and skills to make positive impacts in other people’s lives and I wanna use this opportunity to make my “dream project” happen. I want to see my project actually being used by my friends and families. I think we all want to improve our lives and I hope For Seven Days will play at least a small part in achieving that. The World Wide Web is an AMAZING place and it has so many potentials to be exploited for positive things. I’m also very much inspired by Candy Chang (the Ted video I posted up there), who used abandoned buildings to create her “Before I Die” project. This is the kind of stuff that I wanna do. I want to use technology (in this case, the Web) as my canvas (or as my ‘abandoned buildings’) to make stuff that will have positive impacts on others; and so by this I conclude that I’m VERY enthusiastic about this project and I’m gonna give all the best I have.
COMPETITIVE ANALYSIS
COMPETITIVE MATRIX
INSPIRATION
I’m choosing these sites as inspirations based on how well and functional their interface are designed and almost all of them are successful start-up companies which I aspire my project to be in the near future.
MARKET RESEARCH
MOODBOARD
LOGO PROPOSAL
FINAL LOGO
TARGET AUDIENCE
Our target audience will be the 20 to 40 years old, male and female, who belong to middle to upper class. These people are young (or at least at heart), passionate and ambitious about life; they write New Year’s resolutions almost every year, they’re professionals, they’re students. They have access to the Internet and are avid Internet users. These people are hardworking; they’re always trying to find ways to improve their lives and they dream big. However, with the busy lives that they’re living, things get in the way and sometimes they just lost the willpower (or simply don’t have the time) in the midst of their busy lives and forget about all the resolutions they made at the beginning of the year. It has sort of become a pattern now, “I’ll do it next year!”, they say.
PERSONAS These personas are collected based on the broad target audience for For Seven Days. They are the representation of people who will be using the site and really benefit from it. By understanding their needs, goals, personal background and their demographic info which includes age, location, level of technological savviness, occupation, gear and their most visited websites will help me build a better user experience that will hopefully meet the needs of each personas. (personas are based on real people but I changed their names and photos)
Table of Contents
BIOGRAPHY
Hi, my name is Irene, 23 years old. I was born and raised in Jakarta, Indonesia. Upon graduating high school, I went to Singapore for my Bachelor's Degree in Visual Communication and got myself a job as a graphic designer at a local design agency in Singapore for two and a half years. I'm currently trying to make it in Academy of Art University, San Francisco, as a web design student.Making stuff is my passion. I've been making stuff since I know how to use a computer. I get emotional over a lot of stuff, mainly typography and television. I drink coffee like a lunatic. I can't draw and I loathe my right hand for that. I'd once considered making a career change in becoming a professional photographer and failed miserably. Since then I've decided to just stick on making stuff with my computer. I look forward to an awesome grad-school experience with Academy of Art in the next two years!
WORDLE
FAVORITE TED TALK
20 QUESTIONS
01. How do I become the next Marissa Mayer?02. Why do we have too few women leaders especially in tech industries?
03. Where can I find a good copywriter online and collaborate on projects?
04. How can I use technology to change people’s lives?
05. How can I celebrate and showcase human kindness?
06. How can I use technology to connect people with similar problems / life issues?
07. What types of website do people go on a daily basis?
08. How can I create a website that people will want to go on a daily basis?
09. How can I use technology to help the school bullies?
10. How can I use technology to help the introverts avoid exhausting social interactions?
11. How can I use technology to remind people that the world is a beautiful place to live in?
12. Why aren’t there more people on Tumblr?
13. What is the definition of a nerd?
14. Are nerds still considered as social outcast?
15. Can one live without the internet these days?
16. Does having access to the internet affects one’s happiness?
17. How can I spend my time in a way that feels significant but has no heavy consequences?
18. How often do you forget stuff?
19. What does it take to become internet famous?
20. Is crowdfunding the future of creative industries?
INFOGRAPHIC
THESIS ABSTRACT
At the beginning of every year, we see ourselves jotting down New Year’s resolutions with list of things that will make us be a better person; but how much of it are we really doing? We all say we want to improve our lives but we’re not really doing anything, aren’t we? Commitment can be hard for a lot people.. that’s why we start small; we start challenging ourselves seven-days at a time. The idea behind this project is to create a web platform that provides 7-days-challenges that will make impact in people’s lives even in the smallest possible ways. For Seven Days will help people to trigger and discover experiences that make the world a little better, one action at a time. The challenge doesn’t have to be a life-changing one like, learn how to speak French in seven days; it can be as simple as unplugging yourself from Facebook for seven days or call your parents everyday for seven days. We will be surprised by how little things like these matter in our lives.Initially, we will provide a list of challenges, which each will fall into different categories, to set up the ‘tone’ of how our site is going to be (note: we won’t support any unhealthy weight-loss challenges - this is not the site to go to if you want to lose weight!). Advanced users will then have the privilege to start their own challenges (which, of course, will be monitored by our staff to prevent any negative challenges that won’t fit the vision of our site). These challenges are going to be simple - they have to fit into one sentence, for example:
To enhance better interaction within users and to increase their loyalties (repeat visits), we’re going to apply a couple of gamification techniques:
For Seven Days will start as a web application built on a responsive backbone so that users can easily operate our sites on their smartphones and tablets.
STATEMENT OF INTEREST
I have always wanted to use my creativity and skills to make positive impacts in other people’s lives and I wanna use this opportunity to make my “dream project” happen. I want to see my project actually being used by my friends and families. I think we all want to improve our lives and I hope For Seven Days will play at least a small part in achieving that. The World Wide Web is an AMAZING place and it has so many potentials to be exploited for positive things. I’m also very much inspired by Candy Chang (the Ted video I posted up there), who used abandoned buildings to create her “Before I Die” project. This is the kind of stuff that I wanna do. I want to use technology (in this case, the Web) as my canvas (or as my ‘abandoned buildings’) to make stuff that will have positive impacts on others; and so by this I conclude that I’m VERY enthusiastic about this project and I’m gonna give all the best I have.COMPETITIVE ANALYSIS
COMPETITIVE MATRIX
INSPIRATION
I’m choosing these sites as inspirations based on how well and functional their interface are designed and almost all of them are successful start-up companies which I aspire my project to be in the near future.MARKET RESEARCH
MOODBOARD
LOGO PROPOSAL
FINAL LOGO
TARGET AUDIENCE
Our target audience will be the 20 to 40 years old, male and female, who belong to middle to upper class. These people are young (or at least at heart), passionate and ambitious about life; they write New Year’s resolutions almost every year, they’re professionals, they’re students. They have access to the Internet and are avid Internet users. These people are hardworking; they’re always trying to find ways to improve their lives and they dream big. However, with the busy lives that they’re living, things get in the way and sometimes they just lost the willpower (or simply don’t have the time) in the midst of their busy lives and forget about all the resolutions they made at the beginning of the year. It has sort of become a pattern now, “I’ll do it next year!”, they say.PERSONAS
These personas are collected based on the broad target audience for For Seven Days. They are the representation of people who will be using the site and really benefit from it. By understanding their needs, goals, personal background and their demographic info which includes age, location, level of technological savviness, occupation, gear and their most visited websites will help me build a better user experience that will hopefully meet the needs of each personas.
(personas are based on real people but I changed their names and photos)
SITEMAP & WIREFRAMES
Wireframe #1 - Homepage (before sign-in / sign-up)
Wireframe #2 - Challenge Categories
Wireframe #3 - List of Challenges
Wireframe #4 - Challenge Page
Wireframe #5 - Invite Others
Wireframe #6 - User's Dashboard
Wireframe #7 - User's Profile
POC BOOK COVERS
POC STORYBOARD
DIGITAL THESIS BOOK
TIMELINE